PR and Content Manager

Requirements

• Help us find our authentic voice and build connections with customers, employees, and investors
• Drive PR, media and partnership engagement for the PublicSquare brand across social media, print, web and television
• Draft or edit press releases, speeches, and investor presentations
• Draft or edit newsletters to customers, partners, and investors
• Deliver seriously-good, value-added content that excites and motivates our customers. No padding or SEO drivel, but REAL, helpful and engaging content in long-form, short-form and multimedia that's right on point for our target demo.
• Tune up copy for website, sales materials and app notifications
• Research and write white papers to support our OKRs and partnership objectives
• Manage content repurposing and distribution across our channels
• Manage customer success stories requiring interviews, testimonials, photo and video content of new customers.
• Synthesise customer feedback and experiences to help our product team drive more value for customers.
• Work closely with the CEO to increase growth and decrease the cost of user acquisition.
• Work on cross-promotional campaigns and execute media partnerships
• Help shape our company culture
• Help build and maintain media assets such as media lists and press kits
• Build out our partner referrals program for brokers, agents and internet marketers (until we hire someone else to do that)
• Be a trusted advisor to the CEO
• Tell us when the job requires more or less

This is:

• NOT a digital marketing position — You will not be expected to do SEO, PPC, Back-linking and so on
• NOT a graphic design position —  You are a wordsmith and a communicator, not a graphic designer. You will not have to edit graphics, photos or videos, but you should have an eye for them, and you will need to communicate the objectives of those materials to other team members.  
• NOT an SMM position — If and when SMM is a job that needs doing, it will best be done by an intern or outsourced.

Qualifications and Experience

• 5+ years of PR and content experience (in-house or agency) with a proven history of results and or quality input
• Demonstrated professional writing ability, attention to detail, and story-telling skills
• Experience with media and journalists in Australia- ideally finance press, tech/startup, and real estate. If you already have a network, all the better
• Experience forging partnerships
• Proven analytical mindset and data-driven approach that includes the ability to measure results with tools like google analytics

Additional Benefits

• Role autonomy
• Stock options
• Mixed work environment (remote and in-office)
• Involvement and opportunity to learn about venture capital

About you:

You put skin in the game. You take initiative. You're ambitious, motivated, and creative — a sharp, long term thinker, and highly organised. You are excited by technology, productivity and solving problems.

You take the company's wins and losses personally. You argue your points with conviction but change your mind quickly when presented with the facts. You seek out logic and market truth. You want to compete. You want to roll up your sleeves and go to battle with your team. You'll back the CEO and your teammates, but you'll also tell them how and why they are wrong, and you'll help them course-correct. You want to be on the inner circle, involved in high-stake decision making.

Hearing customers praise YOUR product, the product that YOU helped shape and evolve is deeply satisfying to you. You don't have time for excuses. You expect results, and you make them happen. The mission is everything. You know your value, you are highly self-aware, and you are not intimidated by audacious goals. You are energised by challenges, and you rely on first principles to solve them. Based on your drive and talent, you fully expect to share in the success of a fast-moving tech company. There is nothing else you would rather do.

You don't get hung up on the little things. You are not too precious about work-life balance either. You get the job done better and faster than most other people and you hate to leave things undone. But you also understand that WHAT you work on, and WHO you work on it with, is more important than how hard you work. You do the work yourself when you need to, and when it makes sense, you outsource low-cost, low-agency work to other people. If you don't contribute as much as your teammates, you feel like you're letting them down.

You question authority and opinions—Just because someone has a qualification doesn't make them right—but you also value experience and ability in others and you realise when they know something you don't. You don't like the status quo. You often think old systems are stupid and need to be redesigned from scratch. You take care of your health and fitness.

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